Blog

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May 11, 2013

How Can Your Product Packaging Work Harder for You Online?

A very interesting blog post by an Indian packaging company points out that online retail makes far too little use of the hard-working assets that make packaging such a key influencer of shopper decisions in-store. With recent studies suggesting that...

Feb. 5, 2015

Beyond The Label: 6 Ways To Turn FLMA Into Competitive Advantage For Your Brand

The Food Label Modernization Act (FLMA), which is set to be finalized in early 2016, represents a fantastic opportunity for brands to gain a competitive advantage, says Bruce Levinson, VP of Client Engagement at SGK.

July 2, 2015

The State of Packaging Graphics Management in Latin America and Beyond

There’s no denying it, the prospect of “no cost” or “free” services can be extremely enticing. But when it comes to protecting brand standards and the integrity of your products’ printed packaging, marketers and brand owners must fully consider how the...

Feb. 8, 2016

How to Embed Subtle, Signal-Rich Codes into Package Artwork

Bruce Miller, VP of Product Development at SGK, recently contributed to the first 2016 issue of Patterns, a collection of expert-driven content regarding the trends of start-to-finish brand performance.

Dec. 14, 2016

5 Ways to Make Products Desirable During the Customer Journey

Create a desirable shopper journey through innovative and relevant product packaging design.

May 22, 2017

The Future of Consumer Packaging in Asia Through Digital Print

Brands need to engage and interact with customers so they have a sense of ownership, while at the same time forging sustainable consumer connections.

Nov. 6, 2017

4 Steps to Creating Shopper Influence with Packaging Innovation

The opportunities are endless for digital printing.

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